The history of animation is linked to ancient Egyptian era, people of that times used to carve sculptures that repeat their motions in a specific pattern. The technique at that time used to be considered as some spiritual power is making the idol to move. Spinning wheels were also used to create the ambiance of motion of objects creating some certain moves.
The idea, later on, was adopted by illustrator and sketchers to create a series of pictures. These pictures were created and places in a way that when compiled and played speedily, they seem to create an animation.
Though technology is spreading its wings day by day and in the market even 6D animation videos are being created by several companies still the demand for 2D animation is high. Many companies prefer to place a 2D animation video on landing pages of their website along with social media pages to provide an explanation about the features, uses and working of their products. The reason is that 2D animation production consumes less time and is cost-effective.
Another reason to prefer 2D animation video is that their production doesn`t require exceptional or very advanced technology. The software’s of 2D animation can efficiently function on even windows 7. So it`s quite simple to produce 2D animation, and yet it benefits marketing brand a lot. For products and services that are common, simple and a necessity, 2D animation videos are ideal.
For luxury products, fashion or design related products and services and digital marketing firms’ 3D animation videos are a potent tool to generate a brand`s impact on the customers. It helps to convert potential clients into regular buyers. 3D animation videos are more realistic than 2D animation videos, and their influence is thrice attractive as well. Apparently, to generate a 3D animation video, you need a reasonable budget. The production of 3D animation is expensive and consumes more time.
The complex and multi-functional products are best explained through 3D animation because all the sides and aspects of products are defined well, and viewers can experience a more realistic perspective of the products. To stylize the image of any product or service and present your brand in a competitive way 3D animation video is the best idea.
The facts that I have shared are best for marketing and branding activities linked to animation videos. Hopefully, you enjoyed reading this piece of information about 2D and 3D animation videos.